How to Find Time and Space for Creative Ideas

info Oct 25, 2021
this digital space blog post

On the quest to create content that attracts and retains visitors? Whether designing television shows, writing screenplays, or developing products, coming up with fresh ideas can be challenging. You know that creativity comes from inspiration, but it's hard to find the time and space to develop creative ideas when you have more pressing tasks to accomplish every day. However, there are ways to find the time and space to come up with innovative ideas and make them work for you. Here are five ideas for finding time and space for creative ideas and how they work in your life and business.

1) Find your motivation

Motivation is a funny thing. We all have different reasons for writing, but sometimes those reasons can take a back seat as other priorities rise up—family, health, and work. If you're struggling with motivation or just feeling creatively drained, it's good to ask yourself what really inspires you as a writer. Perhaps it's getting those words down on paper that gives you satisfaction, or maybe it's sharing your ideas with others. Maybe it's paying your mortgage; many studies show stress is a good thing and that a constant cheery, optimistic outlook is not a good thing. I remember the great Kiwi producer Dame Julie Christie, saying some people are just too "chipper!" that is so true.

2) Get rid of distractions

The best way to come up with original ideas is not in an office full of distractions. This is where it's so important to get rid of these distractions. Give yourself some time off, get away from work—just get away from your desk. It can help you clear your head so that when you come back, you're ready to brainstorm fresh ideas. I have never believed sitting at a desk squeezing out ideas in any way productive. When I was leading teams of developers, we'd go to exhibitions, free concerts or even have days out at the seaside or theme parks. Theme parks are hard to get through corporate expenses but far more likely to generate some fun ideas. I hope "Tipping Point" was devised after a trip to a fairground!

3) Do sit at your desk and consume everything

I don't mean snacks; working in S.E Asia, one could become the size of a small housing estate. By "consume everything", I mean fill your head with youtube videos, new TV shows from around the world, read the trade press, read reviews of cinema. Subscribe to New Scientist, watch the news, read magazines, then go back to stage two! Before reading on...
By adding a little structure to your brainstorming sessions, you can give your ideas some room to breathe. First, ask everyone on your team (or just yourself) what they'd like to accomplish in their session. Make sure each goal is SMART: specific, measurable, attainable, relevant and time-bound. Create a list of goals and start working through them: achieve one goal before moving on to another—you don't want all of them piling up at once.

4) Do anything rather than sit at a desk trying to squeeze out ideas

"I want four new ideas on my desk on Friday" isn't the best motivation for a creative team. However, there's a reality check coming up. If we were making bread in a bakers shop, we wouldn't sit about thinking about what bread to make for days; at some point, we have to deliver some ideas. Well, at some point often isn't good enough. Friday is what the budget allows. SO, if your creative lead says, "I want four new ideas on my desk on Friday," go to stage one! And not back to your desk.

5) Download my eBook!

If you're an entrepreneur or freelancer who creates content, you might find that you struggle with coming up with fresh ideas. The simple answer is that sometimes all it takes is a change of scenery. Why not grab my free ebook if you've ever struggled with finding time or space to develop creative sparks for ideas?

Download my free guide to finding that spark of an idea.

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